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A unique concept

When Dominique Mandonnaud opened his first perfumery in 1969, perfume and cosmetics were hidden behind counters, jealously guarded by intimidating sales reps. The message was clear. Buy before you try! Mandonnaud revolutionized the way beauty was sold. He took beauty products out from behind the counters, put them front and centre. Gave customers the freedom to move around, to try, touch, smell, and freely explore.



It was a daring idea. And a successful one. The Sephora model has changed the retail beauty industry. Step into any Sephora today, and you plunge into a sensual, exciting, entertaining world. Those old-style sales reps are long gone, replaced by beauty advisors, there to offer advice and ideas. Providing a unique environment for experimentation and learning. A place to access your own unique beauty. Part of the prestigious LVMH family since 1997, today Sephora stores are all over Europe, as well as in North and South America, the Middle East and Asia. And we keep the pressure on. Whether with our own Made in Sephora brand, its quality and originality a Sephora best seller. Or with Whatever the innovation, we make it hard for our competition to catch up!



We're asking questions and improving daily. Winning over new talent and new markets all the time with our boldness. Inspiring with brilliant one-off designer collaborations. Or satisfying with inventive in-store services like eyebrow or nail bars, and a second-to-none loyalty program.


Sephora is growing mightily. But the original idea remains. Provide our customers with a unique shopping experience, a place for discovery, sensuality, entertaining, and expertise. And promise excitement for everyone, every time.
At Sephora Middle East, we believe it’s about seeing the world differently. We respect all personalities and want you to express yours.

SEPHORA is all about an Amazing Beauty Selection
SEPHORA is a Fun Place to Learn
SEPHORA is Freedom with experience
SEPHORA has a Disruptive spirit

When you work for Sephora, you join a retailer like no other. We dedicate ourselves to having our employees live a unique job experience.
Visit our Linkedin page to see current job openings.

Come and Sephorize the Middle East with us!


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