Perfect Strokes Universal Volumizing Mascara

4.5 18 reviews
Perfect Strokes Universal Volumizing Mascara
An all-in-one mascara created for every lash type with a unique eye-hugging brush to lift, lengthen, ... Learn more

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    An all-in-one mascara created for every lash type with a unique eye-hugging brush to lift, lengthen, curl, and volumize for lush, long lashes.

    Finding the perfect mascara comes down to your lash type, which is different for everyone. This weightless, easy-to-build formula combined with its curvy, multi-length brush was specifically made to give every lash type (fine/sparse, full/thick, straight, curly) more lift, length, curl, and volume. 

    The ultra-black, water-resistant formula lasts all day without flaking or smudging.

    Made with conditioners like castor oil so lashes stay soft and comfortable, never crunchy.

    Real results: 

    • 100% said the brush captures and coats each and every lash from root to tip**

    • 100% of all lash types had more length & volume*

    • 95% of all lash types had more lift*

    • 93% said it separates and defines lashes without clumping**

    • 92% said it creates longer-looking lashes that last all day**

    • 92% of all lash types had more curl*

    *In an independent instrumental study of 120 subjects

    **In an independent consumer study of 58 subjects

    WHY SELENA LOVES IT

    “While I was creating this product, I learned that finding a mascara that works for you is just as personal as finding your go-to foundation. This is truly a universal mascara that works for everyone.” 

    —Selena Gomez

    Read more

  • How to use

  • Ingredients

  • Details
  • How to use
  • Ingredients

An all-in-one mascara created for every lash type with a unique eye-hugging brush to lift, lengthen, curl, and volumize for lush, long lashes.

Finding the perfect mascara comes down to your lash type, which is different for everyone. This weightless, easy-to-build formula combined with its curvy, multi-length brush was specifically made to give every lash type (fine/sparse, full/thick, straight, curly) more lift, length, curl, and volume. 

The ultra-black, water-resistant formula lasts all day without flaking or smudging.

Made with conditioners like castor oil so lashes stay soft and comfortable, never crunchy.

Real results: 

• 100% said the brush captures and coats each and every lash from root to tip**

• 100% of all lash types had more length & volume*

• 95% of all lash types had more lift*

• 93% said it separates and defines lashes without clumping**

• 92% said it creates longer-looking lashes that last all day**

• 92% of all lash types had more curl*

*In an independent instrumental study of 120 subjects

**In an independent consumer study of 58 subjects

WHY SELENA LOVES IT

“While I was creating this product, I learned that finding a mascara that works for you is just as personal as finding your go-to foundation. This is truly a universal mascara that works for everyone.” 

—Selena Gomez

Starting at the base of the lashes, pull mascara brush through from root to tip. Layer until desired effect is achieved. Repeat on bottom lashes. 

If you typically use an eyelash curler before application, feel free to curl your lashes beforehand. 

To remove mascara, use eye makeup remover or wash off with a gentle cleanser and warm water.

WATER/AQUA/EAU, COPERNICIA CERIFERA (CARNAUBA) WAX/CERA CARNAUBA/CIRE DE CARNAUBA, GLYCERYL STEARATE, HYDROGENATED OLIVE OIL STEARYL ESTERS, SYNTHETIC WAX, STEARIC ACID, HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX, PALMITIC ACID, BUTYLENE GLYCOL, POLYACRYLATE-21, OLEA EUROPAEA (OLIVE) OIL UNSAPONIFIABLES, AMINOMETHYL PROPANOL, RICINUS COMMUNIS (CASTOR) SEED OIL, SYNTHETIC BEESWAX, PHENOXYETHANOL, CAPRYLYL GLYCOL, GALACTOARABINAN, RHUS SUCCEDANEA FRUIT WAX, SHOREA ROBUSTA RESIN, HYDROXYETHYLCELLULOSE, SODIUM DEHYDROACETATE, XANTHAN GUM, TRIDECETH-6 PHOSPHATE, HYDROXYACETOPHENONE, DIPROPYLENE GLYCOL, GLYCERYL CAPRYLATE, TOCOPHEROL, IRON OXIDES (CI 77499), ULTRAMARINES (CI 77007)

Reviews

4.5/5
18 reviews
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4.5/5
18 reviews
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  • 2 Rating star
  • 1 Rating star

Lors

Gender: Female

Age: 25 إلى 34

20/03/2024

4/5
User Review without direct purchase

One of the best

I really love this mascara Makes my lashes, fuller and longer Two coats are enough

Recommend this product: Yes

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iimanahmedd

Gender: Female

Age: 18 إلى 24

10/10/2023

5/5
User Review without direct purchase

Great mascara!

I would repurchase this mascara. Eyeliners and mascaras tend to smudge on me but this one doesn’t budge! Would highly recommend!

Recommend this product: Yes

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Shahad

Gender: Female

Age: 35 إلى 44

28/09/2023

3/5
User Review without direct purchase

It was a No

I did not like it at all.. it made my lashes look horrible. love you Selena though

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Isara

Gender: Female

Age: 18 إلى 24

11/09/2023

5/5
User Review without direct purchase

عجيبة

تهبل من اول كوت تطول وما تنثر وسهل جداً مسحها انصح فيها

Recommend this product: Yes

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Bash

Gender: Female

Age: ١٣ إلى ١٧

10/07/2023

5/5
User Review without direct purchase

B

Very good mascara added length to my lashes and volume stayed on all day and it looked very natural

Recommend this product: Yes

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ميساء

Gender: Female

Age: 45 إلى 54

30/06/2023

5/5
User Review without direct purchase

Khalidya

حلوة جدًا اعطني لوك جذاب ، ما تلطخ وما تتكتل ، خلت شكل الرموش جذاب

Recommend this product: Yes

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9711 000 900 924

Gender: Female

06/06/2023

3/5
User Review without direct purchase

Good application, doesn’t hold a curl

I’ve been on the lookout for a new mascara recently, so I purchased the mini of this product to test it out. Safe to say this product isn’t for me. The application is pretty and clean looking it doesn’t flake, I’d say it’s light to medium volume when built-up and gives good length. My issue is that it doesn’t hold a curl, i curl my lashes with my shu Uemura curler which is the only thing that curls my straight lashes. Upon application this mascara demolished the curl in less than a minute and dried in that position. To sum up if you’re blessed with naturally curly lashes or embrace the straightness of your lashes this is a good product very practical. But if you curl your lashes look elsewhere.

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narka22

Gender: Female

Age: 25 إلى 34

16/05/2023

1/5
User Review without direct purchase

did not like it.

Application and appearance on lashes is good, the problem is you have to put really hard effort to remove this mascara from you lashes. Tried with multiple type of cleansers, its not coming off.

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ghaya

Gender: Female

Age: 18 إلى 24

09/04/2023

5/5
User Review without direct purchase

in love with this product

Nothing compares to this mascara, which I've been using for over one years. It has all the qualities one might want in a mascara, including enduring power, volume, and lengthening.

Recommend this product: Yes

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Lidia B

Gender: Female

Age: 18 إلى 24

06/04/2023

5/5
User Review without direct purchase

Amazing!

I had quite a problem with finding a good mascara for myself for some time now, as everything I have tried, including very high end products, would not be good enough for me. Given the humidity in Dubai’s climate, I would usually have my mascara smudge on top and under my eyes. But this mascara is amazing! MashaAllah, very nice job, Selena has outdone herself yet again. I’m getting length, volume, fullness & a clean eye look for the whole day. For me personally, it’s the best mascara. No smudging, no flaking.

Recommend this product: Yes

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Amna

Gender: Female

Age: 18 إلى 24

20/03/2023

5/5
User Review without direct purchase

Recommended

I don't know why this mascara is underrated! It's beautiful 😍

Recommend this product: Yes

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Inna Fern

Gender: Female

11/03/2023

5/5
User Review without direct purchase

Its really good

I recommend this mascara. It glides to your lashes and makes them look really long and volumized. Like you're wearing falsh eyelashes.

Recommend this product: Yes

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Created by Selena Gomez, Rare Beauty is challenging unrealistic standards of perfection that exist in the beauty world today.

In Selena’s own words, “this is makeup made to feel good in, without hiding what makes you unique.